FORT ecommerce
The web-based FORT system satisfies real business needs. Having been developed and tested over several years of operation, it provides an efficient and powerful administrative system for managing your business. The system was built to be flexible, robust, full-featured, and reliable. All our technology is web-based, enabling rapid and efficient deployment virtually anywhere. No additional hardware or software is required; with our affordable platform, you can be up and running within a couple of days.
Designed specifically for the wine industry, the FORT System takes into account all of the various complexities, reporting requirements, and fulfillment needs of wineries and companies that market wine. The system includes all of the features needed to create a comprehensive retail or wholesale presence online. With the FORT system, you can easily:
- Become more efficient and lower your costs
- Expand your product range and profit margins with drop-ship products that you never take into inventory
- Manage all compliance and reporting
- Create customer-specific email campaigns
- Print out and fulfill your own orders
- Start converting shoppers into customers

Our powerful and flexible shopping cart eliminates order errors, providing a real time compliance check for all ordered items, and can easily accommodate multiple recipient orders, various kinds of discounts and preferred pricing, tax calculations, gift messages, and several other requirements.
With the FORT System, you can also effectively manage your fulfillment operations, automatically routing orders to preselected or qualified fulfillment centers (based on order type, inventory, or delivery speed), or even serve as your own fulfillment center. Our Central Fulfillment module effectively combines for you in your own order management system fully integrated UPS and FedEx shipping functionality.
- Generate compliant UPS and FedEx labels from your own system
- Run batch orders for label generation
- Pack orders in the most efficient fashion
- Create Integrated Packing Slips (IPS), including all order information, optional gift message sticker, optional company logo sticker, and courier shipping label all on a single 8 ½ x 11 sheet.
- Manage warehouse inventory
- Report inventory, order, and invoice information automatically to suppliers, administrators and customers
Other key features of the FORT System include:
- Robust promotional tools that allow great flexibility in targeting and driving sales (targeted email campaigns, advanced coupon and certificate functionality, affiliate program, etc.)
- Credit card processing with a gateway
- Accounting exportability
- Detailed website statistics and reporting
- Clear and intuitive content management features allow for quick updates to your online catalog. Update text, images and pages within seconds
- Group Pricing enables you to present different pricing structures to predefined customer groups such as frequent buyers, wine club members, retailers or wholesalers. This "personalized pricing" feature enables you to tailor your pricing precisely to each distinct group within your customer base.
- Customization: Our software engineers can program custom applications to meet your specific needs such as integration with a particular third-party accounting or Point of Sale system.
Affordable, Direct Sales
The FORT System is not only very affordable, but with the various tasks it automates, it can easily save you thousands of dollars just after a few months. The FORT System effectively adds a new team of employees to your company-employees who work 24/7, 365 days a year.
The FORT System makes increasing your direct sales an achievable goal, and helps you know your customers and communicate with them regularly.
- Easy to use and learn
- No software to install
- Free and timely upgrades
WSN's technology is designed to enable companies of all sizes to maximize their own assets and profitability. We developed our core applications to address needs that are reflected in several trends in the market today, such as:
- Managing the increased complexities of commerce with outsourcing of supplier and distribution relationships
- Efforts to lower inventory costs by having products drop-shipped by suppliers
- Better communication between fulfillment, shipping and ordering departments to achieve and maintain the highest level of order management
- Higher quality and real-time customer service
- Shipping and order management technology that can keep up with the pace of technology developments at an affordable cost
- Systems that can communicate with multiple platforms
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